April 3, 2008
Los Angeles Times
Letters to the Editor
202 W. 1st Street
Los Angeles, CA 90012
I read with concern the recent statement by a Defense official criticizing the U.S. Air Force for the recruiting campaign Above All. (March 30, 2008, Are Air Force Ads Recruiting, Or Lobbying?)
This official alleges that the Air Force recruiting phrase resembles an unrelated phrase from the past, saying it “evoked the phrase ‘uber alles’ from the national anthem used by Nazi Germany.” This argument is ridiculous and offensive, and begs the question of why this official is spending energy researching catchphrases while we are in the midst of two wars.
We increasingly depend upon joint integration and partnership to achieve our military objectives. This official’s attitude runs counter to this Joint Force concept, and goes well beyond the friendly rivalry and competitiveness that is a tradition among the services.
There are 600,000+ Airmen who put their lives on the line for the country. They are doing heroic service on a daily basis side by side with the men and women of all four services. Many have volunteered to fill open positions needed by the Army and Marines in Iraq and Afghanistan. Their commitment does not deserve to be demeaned. This Defense official would do well to take a lesson from their example of professionalism.
Lt Gen Michael M. Dunn, USAF (Ret.)
President & CEO
Air Force Association
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