Richmond M. “Max” Keeney
1930 – 2010

It is with the deepest of regrets that we inform you of Max Keeney’s death on April 27. Max had a short battle with cancer and was 79 years old.

Many of you may have worked with Max when he was the Director of AFA’s Insurance and Membership programs from 1958 through 1997. He was also responsible for Field Operations for much of that time.

Max developed most of AFA’s group insurance plans which provided substantial additional revenue to AFA and a meaningful benefit to Members. In 1972, he developed AFA’s highly successful base membership drives which increased membership by about 11,000 each year. Max was a loyal AFA employee, a staunch supporter of the AFA mission, a Silver Wings Society Donor/Member … and a great friend to many of us who will miss him dearly.

Funeral services will be held at 1:00 p.m. on May 10, at Emmanuel Lutheran Church in Bethesda, Maryland. The family has asked that, in lieu of flowers, donations be made to one of his chosen charities: the American Kidney Fund, the American Cancer Society or the Montgomery Housing Partnership.

Max is survived by his wife, Gail, and three children and five grandchildren. Expression of condolences may be sent to Gail Keeney, 20420 Remsbury Place Montgomery Village, MD 20886.

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